Pi Kare Islan ProjectsPi Kare Adası Projeleri

TURKCELL lOCAL Movements (2004)

"TURKCELL LOCAL MOVEMENTS: Turkcell Burada Sizinle (?Turkcell, Here with You?) tour covered 49 provinces in Turkey in 4 months. Together with dance shows and competitions, the campaign aimed to create the spirit of ?Turkcell, Here with You? in a festive mood throughout Anatolia.

The main objective of the project was to orient Turkcell users and inform them about services in all promotional points. Users were provided with the opportunity to visit Turkcell, Hazirkart and Shubuo tents and Turkcell Extra Truck. The whole campaign was realized by a team of 70 persons between 19.05.2004 and 19.09.2004 in 49 provinces across Turkey. More than 300.000 individuals, of whom 104.304 are registered visitors, have visited our field. We worked for 121 days and 1.452 hours, and travelled over 42.847 km.

Vehicles and set-up materials used for the project included 1 truck, 1 Minivan, 4 motorcycles, 4 vans, 2 cars, 3 tents, basketball hoop, soccer goalpost, stage, sign posts, press table, 43 banners, sound equipments, and lighting systems. "